Increasing corporate value in today's complex digital world through reputation management and communication with stakeholders.
The Master in Corporate Communication provides professionals the latest skills in communication with a strategic, managerial and an analytical approach. Once you complete the program, you can achieve managerial positions in branding, marketing communication, reputation management, advertising management, public affairs, stakeholder management, internal and external communication.
Gone are the days when being an exceptional communicator was enough to achieve a successful career. Demands have grown tremendously. If you want to create business value from communication in today’s environment, you need to obtain the skills to face the latest trends of this industry.
This program will help you to find answers to tough questions: I have a lot of brand data, what can I do with it in order to link communication with the business? How can I make sure that my 5-year communication plan will really have an impact on the business? How can I engage the wide range of stakeholders of my company and maintain a positive long term image with all of them?
As a participant in the program, you will undertake a ten month journey that will guide you to obtain the latest skills in: branding, marketing communication, reputation management, advertising management, public affairs, stakeholder management, social media, and internal and external communication. After completing the course, you will have the abilities you need in order to carry out these functions with maximum efficiency, creativity and professionalism.
So the advantage of joining our program is threefold: 1) you will get an update of the hot areas in corporate communication; 2) you will learn how to bridge the gap between business and communication, and finally, 3) you will live an incredible experience in Madrid with a multicultural and entrepreneurial environment in IE´s campus.
If you want to become a communication professional with a business mindset and you feel ready to undertake this innovative, practical and enjoyable learning experience along with a selected number of young professionals from all around the world, we invite you to live the IE´s Master in Corporate Communication experience.
Students graduating from other programs learn how to support strategic decisions with suitable communication plans and channels. Going one step further, our students will be trained to provide the insigth that is needed to facilitate strategic decision-making. It is this that will differentiate them from others in the job market.
The faculty of the Master in Corporate Communication is composed of an international group of scholars and practitioners who posses deep conceptual knowledge, extensive professional experience and a strong commitment to academic excellence.
In addition to our full-time faculty, the program features a number of international visiting scholars and professionals from top academic partners, global media companies, and renowned professional ans scientific associations from the field of corporate communication.
The Master in Corporate Communication is an intensive, ten-month program divided into three periods that run from October to December, January to April and May to July. Students will attend all class sessions at our IE campus in Madrid, with a number of MediaLab sessions at our campus in Segovia.
The program comprises 3 main knowledge areas -spread along 6 content areas- and a final project that will cover the following subjects and skills:
Digital and Global ContextManagementStrategic
Managerial SkillsCommunicationFinal Consulting Project
The Master in Corporate Communication welcomes graduates with backgrounds in different disciplines such as Law, Economics, Political Science, Sociology, Psychology, Business, History, as well as Communication, Journalism, Advertising and Marketing.
IE´s Master in Corporate Communication comprises a multi-cultural, diverse and talented group of students, capable of bringing strong momentum to the learning process
During de program you will:
- Learn how the Media, information and organizations connect together.
- Become skilled at identifying and managing stakeholders.
- Gain knowledge in how to negotiate with activist groups.
- Have access to the MediaLab, our media production facilities.
- Interact with virtual communities or in person.
- Learn how to influence lobbies, opinion leaders, political parties and public administration agendas.
Being part of the IE Community is more than just being an alumnus; it's being a part of a global network of people sharing a set of common goals and ethical values. You will build a network of contacts with your classmates, professors, and associations and clubs; as well as benefit from the corporate relationships that IE has fostered over the years.Close
A Master in Corporate Communication from IE is an investment in your
future. By the end of the program you will have learned how to work on
negotiation tactics, design protocols, conflict and crisis management,
supervision and strategic control of news content and flow. This master program is
designed to equip students with all the know-how to embark on careers as
Communication Directors, Community Managers, Account Managers, Campaign
Planners, Public Mediators to name but a few and in sectors ranging
from Corporate Organizations, to Non-Profit Foundations and from
Governmental Parties to Advertising and Media Agencies.
We seek dynamic, motivated, creative candidates with excellent academic and professional backgrounds who also offer the kind of interpersonal skills that will benefit the program.
There is no application deadline for a particular program start but we recommend applying as soon as possible because places in the program are limeted.
For more information about the program or the admissions process, please contact:
IE School of Communication
To be considered for admission, candidate must submit the following with their applications:
- Evidence of completion of a Bachelor degree (or equivalent) from an accredited university
- One-page CV
- Two letters of recommendation
- Official university transcripts (certified translation into English or Spanish)
- English language certificate (Cambridge Proficiency, TOEFL, TOEIC, IELTS,EOI) for non-native English speakers. No
certificate is required for those having completed an undergraduate degree in English
- Photocopy of current passport
- One passport-size photo
- Duly completed application form, including all supporting documents
- Application fee €125 (non-refundable and payable by credit card or cash)
Our rigorous selection process is geared towards selecting those candidates that demonstrate the highest potential. The process is divided into three steps:
- Submission of application form an documents
- Personal Interview
- Final decision
The admissions process is a rolling process and as such there is no deadline for application for a particular intake.
More on the Admissions Process in our Detailed InformationClose
Candidates pay a non-refundable application fee of €125 to cover administrative costs.
The tuition fees for the Master in Corporate Communication for the October 2013 intake total €21,200, including a €1,200 contribution to the IE Foundation.
Admission is valid for two years, allowing successfull applicants to plan their learning experience. To reserve a place, prospective students are requested to make a deposit of €5,200 (€4,000 + €1,200 contribution to the IE Fundation)
Students with an official university diploma, or equivalent official diploma granting access to post-graduate studies in the country of their university studies, will be awarded an Official University Master in Corporate Communication from IE University.
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